What People Are Saying

William Craig III is an elegant trainer, coach. and mentor. I was provided another Career Coach from my old company and joined another group besides his, and William is a standout. He is skilled at getting you to look at yourself and how you can best position yourself in the market. I was provided with many training aides, resources, and networking know-how. He helped me see my worth and to expect what I wanted by articulating it in all my campaign documents. He has turned Career transition into an Artform.

In the ten years that I've William, his commitment to the success of older jobseekers has been unwavering. His long partnership with AARP, has been a blessing to hundreds of older jobseekers throughout the state of Maryland. He is a kind, collaborative, supportive, generous, and knowledgeable career development professional. It is a privilege to have him as a colleague, mentor, and friend.

I highly recommend Willliam. He is an incredible coach and mentor; William brings a high level of expertise and professionalism to his clients. He really knows how to motivate and keep you encouraged while going through your job campaign. Most importantly, he kept me uplifted during the process. I actually entered a new field. He made me realize the possibilities were endless, just believe.

William provided invaluable assistance in preparing my resume, sharing interview tips, and advising on appropriate attire. These were just a few of the recommendations William offered during our sessions. Following the weekly coaching, I established a LinkedIn account. William demonstrated patience and thoroughly explained how to utilize Copilot. I encourage anyone to participate in the 50 plus AARP sessions, as they proved to be highly beneficial.

With William Craig's expert coaching through Back to Work 50 +, I landed several work-from-home jobs that fit my skills and goals perfectly. His guidance made all the difference!

I highly recommend him to anyone seeking career coaching that truly delivers results.

William was a terrific trainer and coach at AARP trying to get members new employment. He is very caring about his clients and knowledgeable in the job search area. William's departure is a major loss to AARP and his clients and will be greatly missed. He had a fantastic attitude in working with people trying to land new jobs to keep them focused, directed, and with positive mindsets. His training and teaching skills and knowledge in the career search field are top notch

I worked with William when I found myself somewhat unexpectedly back in the job market. I hadn't interviewed for many years and didn't know where to start. He was a great help with refining my resume, and provided many encouraging words and resources along the way. He's highly experienced and has seen it all, so any challenge I had - he was full of suggestions on how to overcome them.

I highly recommend him for all of your career coaching needs and am grateful I had the opportunity to work with him.

In 2023 I found myself unemployed due to layoffs after 14 years at the company and not sure what to do. Everything relating to seeking employment has changed. From resume writing, interviewing style, understanding AI, and so much more.

If you have lost faith and/or focus in your new status of unemployment or ready for a career shift Mr. William Craig, III, is the person you need. Mr. Craig is a very knowledgeable person with insight and resources to help the unemployed or anyone looking for a change. Now, you're going to have to do the work but with his guidance you will not fail.

With Mr. Craig's guidance, assignments, and words of encouragement reassuring you that you have what it takes for that new role. Yes, you will have to adjust and come out of your comfort zone and stretch, however, it's well worth it.

Update: I just celebrated my 1 year of employment at my place of employment. This is what happens when you connect with Mr. William Craig, III.

He's the best at what he's gifted to do.

What a gift William is to all. He is an exceptional, compassionate career coach who you want in your court. He cares deeply about the success of all those he supports, guides and coaches. You want to be surrounded by his positive energy 24/7. He inspires and motivates like no one I know - that is how special William is! His knowledge is exceptional in the career transition and career coaching space and he shares it all so openly and generously. Now that is a rarity in today's world.

William Craig, III was my one-on-one coach at the AARP Foundation Back to Work 50+ Program.

It is a pleasure to recommend William as a Career Transition Coach. He brings a rare combination of humility, patience, and genuine care to every interaction. His responses to my and others' questions were always thoughtful and never rushed, creating an environment where everyone felt supported. He and Lynden L. Kidd kept each session engaging and energizing, and I am deeply grateful for the encouragement they provided throughout the program.

William also sparked my interest in AI as a transformative skill in today's digital world. His depth of knowledge is remarkable, and his “AI Snacks” made complex concepts accessible and practical. His demonstrations on effective prompt creation have already made a meaningful impact on my work.

Above all, William has a true gift for listening—really listening—before offering guidance or solutions. His presence and expertise make him an exceptional coach.

Working with William as a career coach has played a key role in helping me build momentum and take action in my job campaign.

His approach is comprehensive, covering every stage of the job campaign—from strategy to networking to putting yourself out there. He has a way of giving you the push you need, even if you're more introverted, while still making the process feel manageable.

Through his guidance, I learned how to network more effectively, pursue opportunities, and follow through in ways that led directly to landing my gateway role. His methods are practical and results driven.

If you're feeling stuck or unsure how to move forward, William will help you get into motion and stay there. I highly recommend him to anyone looking for structured, effective career coaching. TSW = This Stuff Works. This System Works!

I had the opportunity to work with William Craig III from May 2025 through April 2026, and his coaching has had a meaningful impact on my job search and professional growth.

William is an exceptional career consultant who creates a supportive and engaging environment in both group and one-on-one settings. His practical, actionable guidance helped me gain clarity, build confidence, and make significant progress toward my career goals.

What sets him apart is his genuine commitment to helping others succeed, regardless of their career stage. He also stays current with workforce trends, incorporating tools such as ChatGPT and other AI technologies into his coaching strategies to better prepare clients for today's competitive job market.

I highly recommend William Craig III, to anyone seeking a knowledgeable, supportive, and results-driven career coach.

I highly recommend William for back to work coaching and training. William's tools including: resume format, cover letter format, LinkedIn profile and interview skill recommendations helped me find a part time position in accounting after teaching for 18+ years. Thanks again William, for all you do to help others obtain gainful employment when transitioning between different industries or as they approach retirement.

William is an amazing workforce development professional! His charismatic demeanor and knowledge of career development, coaching and relating, teaching at promise populations, and a host of workforce activities, makes him one of the best experts in the field! I would highly recommend William as someone you'll appreciate partnering and collaborating with, if your intention is to yield success and positive impactful results!

William is an absolute gentleman. He is very kind, patient, compassionate and skilled in the work he does.

In my case, I was not lacking in confidence, but William took the time to speak to me and show me what steps I needed to take to become a much stronger candidate. He helped me build a superior resume to get more interviews and interest from recruiters. Eventually, I landed the job where I am working today. It takes a special person to be able to do this.

William is this person.

I hold William in very high regard, and strongly recommend him for your job campaign. I am very grateful for his friendship, the quality of his work and the quality person he is.

William was a trainer when I led an agency-wide customer service initiative for the Maryland Transit Administration (MTA). He brought a level of professionalism and poise that set the tone for every training session. His delivery was clear, engaging, and always tailored to connect with the needs of frontline staff and management teams.

William consistently received top marks on participant evaluations—not just for content knowledge, but for his approachable, respectful style and ability to make every attendee feel heard and valued. He helped translate big-picture customer service goals into practical skills that teams could immediately apply on the job.

I had the opportunity to work with William Craig III through the BTW50+ program, and I found his guidance to be both insightful and highly practical. William has a strong understanding of today's job market and brings a thoughtful, knowledgeable perspective to the career transition process. He helps make the process more manageable while still driving meaningful progress.

What stands out most is the genuine care he brings to his work and how deeply he cares about the people he works with. He provides valuable direction and helps you move forward with clarity and confidence.

He understands both the challenges and the opportunities that come with making a career transition, and he genuinely cares about the success of the people he works with.

I would highly recommend William to anyone navigating a career change and looking for guidance that is both strategic and actionable.

My first encounter with William was with his Get Up & Get A Job YouTube channel. I'd recently been involuntarily terminated and the name of the channel sounded like something my father would say. I would later find out that he co-hosted AARP's Back to Work 50+ Wednesdays in which I participated as an entry in my weekly unemployment submission.

I eventually secured employment but continue to show up for the daily YouTube GU&GAJ because I learn something new every single weekday, especially as it relates to the variety of AI tools available. I was once wary of AI, but I've embraced it due to William's enthusiasm and familiarity with some of the tools.

However, my favorite day is Inspiration Fridays, which is when William enters a Bible-related prompt that leads to an inspirational and encouraging end of the week. William is an inspiring, funny, transparent, and spiritual soul who is doing God's work in service to people who are unemployed, underemployed, and/or happily employed but want to get to the next level in their career.

I will continue to show up for the live GU&GAJ as much as possible, but if I miss a live segment, I will definitely watch the replay because I don't want to miss anything, especially Inspiration Fridays.

William was instrumental in my successful career transition a few years ago. His marketing background made him the ideal career coach for me. He knows all about job hunting and helped me tremendously. He's your go-to for quick results!

I have the pleasure of working with William as part of my career transition journey, and his expertise and guidance have been invaluable. He brings a wealth of knowledge and experience, having worked with individuals from diverse backgrounds and unique career situations. What truly sets William apart is his patience and ability to listen deeply—he takes the time to understand each person's unique circumstances and provides personalized, practical advice tailored to their goals.

His approach is not one-size-fits-all; he offers valuable insights, strategic guidance, and directs us to the right resources, making the overwhelming process of career transition much more manageable. His support has helped me gain clarity and confidence in my next steps, and I am truly grateful for his mentorship. If you're looking for a career coach who is not only experienced but also genuinely invested in your success, I highly recommend William!

I would highly recommend William to anyone seeking support in finding employment or navigating a career transition.

I had the opportunity to participate in the AARP Back to Work 50+ program. William created a positive and supportive environment where participants felt comfortable asking questions and engaging openly. His guidance was practical, relevant, and encouraging across every stage of the job search, from resume development interviewing strategies, networking , LinkedIn optimization to using AI tools effectively.

William's patience, energy, and coaching helped me stay focused, build confidence, and strengthen my job search strategy contributing to me to finding my next position.

I had the opportunity to meet William after experiencing a layoff and recognizing the need to redefine my career path. He offered insightful and actionable guidance that significantly aided my transition. William embodies professionalism and consistently maintains high standards for himself and those he interacts with. Moreover, his sense of humor adds a delightful touch to our discussions, making the process all the more enjoyable.

I'm truly grateful to Mr. William Craig, III, for his outstanding leadership and guidance throughout my job search campaign. With honesty and a firm, no-nonsense approach, he consistently reminded us to put in the work, stay focused, and track our progress.

His professional yet engaging style made navigating today's competitive job market both practical and motivating. William's deep understanding of evolving trends, along with his clear demonstration of AI and modern job search tools, was invaluable. I highly recommend him to anyone seeking thoughtful, forward-thinking career coaching.

I had the pleasure of working with William Craig III through the AARP Back-to-Work 50+ program, where he served as one of our career coaches. William has been a true motivational light throughout the often-challenging journey of job campaigning.

He consistently shared practical, actionable guidance - from offering helpful tips on crafting effective AI prompts, to shared “telltale” videos packed with concrete strategies and good habits to build during a job search. His content was always clear, relevant, and easy to apply.

Alongside Lynden L Kidd, William has been an incredible cheerleader during Thursday office hours and our “Fri-Yay” celebrations, striking the perfect balance between encouragement and accountability. He regularly shared inspirational videos and songs that touched our hearts and reminded us that we are not alone in this process.

If you are looking for a career coach who combines expertise, empathy, and genuine enthusiasm for helping others succeed, I highly recommend William. His support has made a meaningful difference in my journey.

I found William to be “excellent “ in his ability to motivate me and others to trust and believe in our current abilities and skills as well as upgrading ones skills.

William is especially proficient in using AI as well as educating others in the subject to the point of removing intimidation on the subject. Furthermore as a career coach, I believe that one would be hard pressed to find a more professional, sophisticated and results oriented as Mr. Craig.

Coach William's Energy, Empathy, and coal face (not theoretical) knowledge of what it takes to progress in your career especially for 50+ is simply AMAZING!

HE ENERGIZED OUR WEEKLY GROUP FRI-YAY SESSIONS. I always looked forward to his presentations- he coupled valuable content with humor and was really able to drive a generation-congruent message! He informed and inspired.

In our one-on-one sessions he was very RESOURCE-FULL!! PERSONABLE, KEYED INTO MY BLOCKERS, AND REALLY KNEW HOW TO UNLOCK MY GENIUS!!

Coach William has been such a blessing for me in this season of my life...he helped me step out of the AARP FIND A JOB...and helped me realize that I WAS THE JOB!!

THANKS COACH for getting me on track to the beautiful space I'm in now!!

I highly recommend William as a career coach for anyone feeling stuck, overwhelmed, or unsure of their next step. When I began working with him, I was unemployed, low on confidence, and struggling to gain traction in my job campaign.

William completely changed that. He supports us through every part of the process—revamping our resume, optimizing our LinkedIn profile, developing a clear job search strategy, preparing us for interviews, and guiding us on networking and outreach. His coaching goes far beyond surface-level advice; everything is thoughtful, strategic, and tailored specifically to your background and goals.

What truly sets William apart is his ability to combine practical expertise with genuine encouragement. He helped me see my strengths more clearly, build confidence in how I presented myself, and stay focused and motivated even when the process felt challenging. He was always engaged, supportive, and deeply invested in my success.

Thanks to William's guidance, I ultimately received a job offer and feel far more confident and equipped in my career than I ever did before working with him. If you're serious about landing a job and want a coach who will both challenge and support you every step of the way, I can't recommend William highly enough.

I have the privilege of working with William during my job search, and I can say without hesitation that his guidance and support are truly exceptional. William consistently shows up with thoughtfulness, professionalism, and genuine care— qualities that make a meaningful difference during what can be an uncertain and overwhelming time.

William's encouragement, insight, and presence provide clarity and confidence, and his ability to support others through change is remarkable. William is not only an outstanding coach, but an even better human: kind, insightful, and deeply committed to helping people find their next real opportunity.

I am incredibly grateful for the impact William continues to have on my journey and feel fortunate to be working with him. I wholeheartedly recommend him to anyone navigating transition, growth, or career change. I am better for knowing and working with William.

William Craig, III has been my coach in AARP Back to Work 50+. William Craig and Lynden Kidd created an encouraging, supporting community as our career coaches. Being out of the workforce—years, retired—the hiring world changed, and I needed to learn it like a foreign language. (I'm still a work in progress. And appreciate his patience.) William kind, knowledgeable, and encouraging. In the program I've seen him help many people get hired. I recommend his counsel as a career coach.

"I highly recommend William as a job coach for anyone looking to make impactful changes in their career journey. He has an impressive understanding of the current job market and emphasized the importance of adapting to its evolving demands.

Working with him, I gained not only insights into how my resume needed to shift but also practical, actionable steps to make those changes effectively. Beyond that, he instilled in me the confidence to reach out and engage with my network, which has already opened doors for new opportunities. His guidance has been invaluable, and I'm grateful for the clarity and courage he helped me achieve."

I had the pleasure of working with William during a pivotal point in my career transition, and I highly recommend his coaching services. He created a supportive and encouraging environment while also challenging us to grow professionally and think strategically about how we present our experience.

What set his coaching apart was his ability to use personal anecdotes and real-world stories to make career development concepts both relatable and actionable. He helped us develop practical skills to strengthen our LinkedIn presence, refine our resumes, and approach interviews with confidence and clarity.

Because of his guidance, I was able to communicate my professional experience more effectively and position myself competitively in the job market, ultimately securing my current role. His commitment to helping others succeed is evident in every session, and I am grateful for his mentorship.

I truly recommend Mr. Craig because of the steady support and encouragement he provided to me and others who are navigating the job search process. He has a natural way of listening, offering thoughtful advice, and helping people see their strengths more clearly. His guidance is genuine and practical—not overwhelming—and he consistently shows up with patience and care. Anyone looking for support, mentorship, or coaching while pursuing new employment would benefit from his insight, encouragement, and sincere commitment to helping others move forward with confidence.

I am pleased to recommend William as a Career Development Coach. He brings a strong foundation in employment strategy and career readiness — but what truly distinguishes William is his extraordinary commitment to seeing his clients succeed. He consistently goes above and beyond, and that includes staying current with today's technology. His integration of ChatGPT into his presentations reflects a forward-thinking approach that gives job seekers practical, modern tools they can immediately put to use. William's dedication to helping people secure meaningful employment is evident in both his approach and his results. He is a remarkable coach and a valued resource for any job seeker.

William's abilities as a career coach were revealed to me in stages. First, it was his personality that put me at ease and let me know that this was someone who was in the right profession. I saw him navigate tight time constraints, balancing the needs of his clients with a need for maintaining his own progress by keeping a finger on the pulse of the current job market. This is not a given with all career coaches.

Over time, I saw his level of agility with technologies such as Linkedin, Ai, and more. I was truly impressed!

I would definitely recommend him to others for career coaching.

William and the BACK TO WORK 50+ program played a key role in helping me land my current job. His classes helped me rethink networking in a practical, confident way and showed me how to use my existing relationships more intentionally during my job search. By applying what I learned, reaching out and having more focused conversations, I was able to turn my network into real opportunities. William does important work for professionals 50+ and creates a supportive, empowering environment that truly delivers results. I'm grateful for the guidance and highly recommend William at BACK TO WORK 50+.

William Craig III is a powerhouse of energy, encouragement, and optimism! He's truly the best cheerleader you can have in your corner. During my most challenging moments in the job campaign process, when I felt ready to give up, I could hear William's voice reminding me to stay the course and believe in myself. He's a national treasure in my book and an incredible asset to the AARP Back to Work 50+ program. I'm so thankful to AARP for bringing William into my journey. His positivity made “Office Hours” and “FriYays” something to look forward to every week—especially when paired with Lynden Kidd, whose teamwork with him made learning and growth such a joy.

Working with William was a transformative experience. I came in thinking I knew it all, only to discover how much I needed to learn about customization, AI tools, ATS, and more. The weekly exercises helped me close those gaps and confidently pursue my next opportunity. Beyond practical skills, the coaching offered a space to reflect and reinvent myself unapologetically, while providing consistent support to maintain focus and stay on track toward my goals. I highly recommend William to anyone looking to elevate their career journey.

Working with William Craig, III, has been an absolute game-changer for my career. He is the real deal—exceptionally knowledgeable about the dynamics of a successful job search and how to position yourself effectively in a competitive market. William combines wisdom, kindness, and pragmatism in a way that makes the entire process feel not just manageable, but genuinely empowering.

He approaches career coaching with a rare blend of creativity and strategic insight. What surprised me most was how fun he made career development feel. Instead of feeling overwhelmed, I felt energized and confident every step of the way.

If you're looking for a coach who truly understands the craft and brings out the best in you, William is outstanding. I couldn't recommend him more highly.

I had the pleasure of working with William Craig III as my Career Transition Coach through the AARP Foundation Back to Work 50+ Program. His guidance brought clarity, structure, and renewed confidence to my job search.

William stands out for his forward-thinking approach, especially through his “Daily AI Prompts” sessions on LinkedIn and YouTube, where he teaches job seekers how to use AI as a strategic job campaign manager. His insights are practical, actionable, and empowering.

Beyond his expertise, William is genuinely supportive and invested in your success. I highly recommend him to anyone navigating a career transition and looking for a knowledgeable, innovative, and encouraging coach.

I worked with William through the BACK TO WORK 50+ program during my job search. He provided thoughtful guidance and worked closely with me to update my resume, offering valuable suggestions that helped position it as an effective marketing tool.

Beyond resume feedback, William also shared practical advice on using AI to support my job search. Together, the resume work and AI sessions boosted my confidence and helped me feel well prepared throughout the process.

I'm happy to report that I received a job offer, and my resume was shared at each stage of the interview process. I would absolutely recommend William as a resource for anyone navigating a job search.

I'm happy to recommend William as an exceptional and highly capable career coach. His deep understanding of the current job market, combined with a structured and pragmatic approach, makes him particularly effective at guiding individuals through complex career transitions.

After spending several years as a full-time caregiver for a family member, I faced significant challenges re-entering the workforce—both emotionally and practically. The uncertainty of restarting my career in my sixties felt overwhelming. William's coaching provided clarity and structure at a time when I needed both.

What sets William apart is not just his expertise in career development, but his ability to connect the dots between a person's goals, strengths, and the realities of the job market. His methodical approach turned what had felt like a disjointed and haphazard effort into a coherent, manageable process. This shift in perspective was invaluable.

William's coaching goes beyond surface-level advice. His ability to help clients recognize their inner potential and develop self-awareness is a key strength. He encouraged me to take an honest look at my capabilities and priorities, which played a vital role in restoring my sense of purpose and confidence.

One of William's most impactful qualities is his unwavering belief in the individuals he works with. He communicates with honesty, integrity, and a deep respect for the personal journeys of those he coaches. His guidance helped me distinguish what was essential, identify what to let go of, and move forward with clarity and intention.

For anyone feeling unfocused or uncertain about their next career steps—especially those navigating a midlife or post-caregiving transition—I strongly recommend following William's process. His insights into human motivation and his up-to-date knowledge, including in areas such as AI and emerging job trends, make him not only relevant but truly forward-thinking.

William is a grounded, honest, and insightful professional. I am deeply appreciative of the role he played in helping me get back on track, and I recommend him without hesitation to anyone seeking clarity, focus, and practical career guidance.